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Hello all potential APR candidates!

My name is Aaron Norris and I'm this year's APR chair and APR candidate.

The time draws near for those interested to join our first group effort in achieving APR accreditation for the PRSA Inland Empire Chapter. The San Diego Chapter has graciously agreed to work with us on this process so the deadlines I'll mention below are extremely important if you want to take advantage of this collaborative process. The first and most important deadline coming up is April 1st. April 1st is the deadline for local candidates to turn in their quick and easy national APR application. It's short and easy. 

The entire process will take anywhere from four months to a year depending on how long you wait to take the written test. Once you submit your national application, you have one year to complete the process. I've created a suggested reading guide and I will be posting blog posts every week to open up discussion on the topics reviewed in the reading. This will hopefully solidify content we're reviewing in the books as well as give us current examples of things covered in the reading.

We were very fortunate to have had Dr. Glen Broom at last week's lunch meeting. Dr. Broom, in case you didn't know, is author of Cutlip and Center's Effective Public Relations  which is one of the main study materials for the accreditation written test. If you don't own it, get it now as it's the first book we'll be reading.

Upcoming APR Deadline April 1st: National PRSA Application

1. Download the national APR application 
2. Fill it out completely with payment information and mail or fax in (details on application)
3. Once notified that you have been the green light from national, email Aaron Norris the confirmation
4. Purchase Cutlip and Center's Effective Public Relations and start reading immediately and particpate in our online weekly reviews right here on our local PRSA blog.
5. Download our APR calendar and information sheet for deadlines, cost information, reading schedule, and directions on how and what to do

APR Accreditation: Learning More

If you're still on the fence and would like to readmore, please take the time to read more from PRSA national using the links below:

1. Main APR Accreditation Site 
2. Presentation on the value of APR
3. Competencies of what's tested
4. Frequently Asked Questions
5. Sample Test

Look for the coming blog post on the first Chapter of Dr. Broom's Center's Effective Public Relations.